5 Key Takeaways From NewFronts 2025: Flexibility, Creators, and the New Rules of Digital Advertising
The annual NewFronts returned to New York this spring with plenty of sparkle, but beneath the glamour and skyline views, the tone was noticeably sharper. Amid economic uncertainty and shifting consumer behavior, this year’s NewFronts were less about flash—and more about function. With ad budgets under pressure and...